Build a Credible, Authentic Brand on Social Media

Laying the foundations of your personality

A course by BOLD , Bold branding agency

Bold branding agency. Barcelona, Spain.
Joined May 2012
100% positive reviews (2)
123 students
Audio: Spanish, English
Spanish · English · Portuguese · German · French · Italian · Polish · Dutch

About the video: Laying the foundations of your personality

Overview

“In this lesson, we'll explain how to create conversation starters for a brand on social media.”

In this video lesson BOLD addresses the topic: Laying the foundations of your personality, which is part of the Domestika online course: Build a Credible, Authentic Brand on Social Media. Learn to define the purpose of your brand and your communication strategy for effective content on social networks..

Partial transcription of the video

“Brands, like people, They must have a personality that makes them unique. If we ask ourselves what distinguishes one person from another, The answer is easy, your way of thinking, of feeling. The same thing happens with brands, Your thoughts, feelings, and actions are what define your personality. And the success of a brand lies largely in managing to maintain a personality well defined unique and consistent over time. Since brand personality involves attributing a person's character traits to a brand, In the branding industry, a model inspired by into real and recognizable behaviors. Patte...”

This transcript is automatically generated, so it may contain mistakes.


Course summary for: Build a Credible, Authentic Brand on Social Media

  • Level: Beginner
  • 100% positive reviews (2)
  • 123 students
  • 5 units
  • 14 lessons (1h 22m)
  • 7 downloads
  • Category

    Design, Marketing & Business
  • Software

    Adobe Illustrator
  • Areas

    Branding & Identity, Graphic Design, Social Media, Social Media Design

BOLD

BOLD
A course by BOLD

Teacher Plus
Bold branding agency

Oliver Montiel, Hèctor Puig, and Olmo García are the founding partners of Bold, a branding agency that challenges established norms to build bold and authentic brands. Oliver is a graphic designer with a precise aesthetic vision, who values functionality and beauty in every project. His ongoing training at prestigious institutions, such as Central Saint Martins and the Berlin School of Creative Leadership, has allowed him to remain at the forefront of creative design.

Hèctor, for his part, is a brand strategist who has held various positions in the sector, from planner at large agencies to marketing director at his own startup. His creative and disruptive approach positions him as an innovative consultant in the world of branding. Olmo, CEO of Bold, combines his background in graphic design with his self-taught ability to strategically transform businesses. From project management to emerging brand management, his focus is on the positive impact brands have on society. Together, they have been recognized with more than 40 national and international awards, standing out for their unique approach and their ability to connect with audiences authentically.


  • 100% positive reviews (2)
  • 123 students
  • 14 lessons (1h 22m)
  • 17 additional resources (7 files)
  • Online and at your own pace
  • Available on the app
  • Audio: Spanish, English
  • Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
  • Level: Beginner
  • Unlimited access forever

Areas
Build a Credible, Authentic Brand on Social Media. Design, Marketing, and Business course by BOLD

Build a Credible, Authentic Brand on Social Media

A course by BOLD
Bold branding agency. Barcelona, Spain.
Joined May 2012
  • 100% positive reviews (2)
  • 123 students