Creative Direction and Styling for Food Brands
Influences
A course by Victoria Granof , Food Stylist and Motion Director for Food Brands
Joined June 2021
About the video: Influences
Overview
“From collaborations to great artists, here are some of the people and their work who have influenced my vision and inspired my own work.”
In this video lesson Victoria Granof addresses the topic: Influences, which is part of the Domestika online course: Creative Direction and Styling for Food Brands. Learn to tell an authentic culinary story by developing an impactful photographic social media campaign for a food business or product.
Partial transcription of the video
“ Influences Now that you know a bit more about me, in this lesson, we will talk about what influences and inspires me. During my career, I've had the opportunity to work with really wonderful photographers. I'm influenced and inspired by their creativity and the risks they take and their points of view, and I think it makes for a great collaboration. This book, "Food in Vogue," was published in 2017, and a lot of my work is in here, including the cover which is a picture I did with Mr. Penn. Here's a fried chicken story I did with Mr. Penn, and it was a story about trans fats, and we let a...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creative Direction and Styling for Food Brands
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Category
Culinary, Photography & Video -
Areas
Commercial Photography, Food Photography, Food Styling, Instagram Marketing

Victoria Granof
A course by Victoria Granof
Victoria Granof is a New York-based food stylist and motion director for food brands. She has always been passionate about food, spending her free time cooking in restaurants while studying visual art and design at FIDM, and earning a diploma at the Cordon Bleu. Victoria was first introduced to the world of food styling in particular on a blind date, and after working in LA for a number of years, moved to New York to pursue the conceptual side of food styling she was most passionate about.
Victoria has over 20 years of experience conceptualizing, designing, creating, directing, and styling for both food brands, as well as international magazines, books, and films. Her client list includes Haagen-Däzs, Vogue, Nespresso, Hershey’s, Grey Goose, Coca-Cola, and Absolut, and she was named one of Cherry Bombe’s 100 Most Inspiring Women in Food. She is passionate about finding ways to tell an authentic story and create an emotional connection between food imagery and the viewer.
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- Level: Beginner
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