Brand Storytelling: Building Relationships with Consumers
Presentation of the Speech and Final Advice
A course by LaValentina , Design Studio and Consultancy
About the video: Presentation of the Speech and Final Advice
Overview
“Finally, I am going to give you some tips for creating meaningful brands and for life as a creative.”
In this video lesson LaValentina addresses the topic: Presentation of the Speech and Final Advice, which is part of the Domestika online course: Brand Storytelling: Building Relationships with Consumers. Learn to tell stories that bring brands to life and help them connect with their audience through compelling characters.
Partial transcription of the video
“Presentation of speech and final advice It doesn't matter how wonderful your product is. If you don't know how to sell it, it won't sell. That's what we're here for. I think one of the important things I've done in my career It has been learning to sell. It turns out that many times we are not taught that or they don't give importance to that in the creative world. The idea of this course and the idea of this lesson is that you also learn to sell a powerful idea, not only to create a wonderful product, but also to be able to sell it later to a client in real life. I am convinced that the gr...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Brand Storytelling: Building Relationships with Consumers
-
Category
Marketing & Business -
Areas
Branding & Identity, Character Design, Marketing, Storytelling
LaValentina
A course by LaValentina
Valentina Giraldo is a designer, artist, entrepreneur, and, since 2015, also the founder of design studio LaValentina. Since launching her business, she's created more than 180 brands across ten countries and collaborated with over 500 companies in varying capacities.
She currently leads a team of 43 people who work to bring expert design to as many companies as possible and change the face of creativity. She considers herself an idea hunter as well as a talent incubator and hopes to one day see Colombia as the global reference for design and creativity thanks to her efforts and those of others like her.
- 100% positive reviews (35)
- 991 students
- 12 lessons (1h 19m)
- 13 additional resources (4 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
