Email Marketing to Boost Your Business
Presentation
A course by Ignacio Arriaga , Email Marketing Specialist
About the video: Presentation
Overview
“In this lesson, I am going to tell you why I am the right person to talk to you about email marketing. I'm going to tell you about my career, how I founded an email marketing platform that currently sends several billion emails a year, and what I've learned along the way.”
In this video lesson Ignacio Arriaga addresses the topic: Presentation, which is part of the Domestika online course: Email Marketing to Boost Your Business. Empower your company by creating an email marketing strategy that creates a community and builds customer loyalty.
Partial transcription of the video
“Presentation Hello, my name is Ignacio Arriaga, although everyone calls me Iñaki, and I am one of the founders of Acumbamail. Acumbamail is an email marketing platform in which customers send more than three billion emails a year. I studied Engineering as a career with a lot of output, but I really liked other careers in the humanities much more, like law, economics or something like that. In my career I discovered that I loved programming and I was pretty good at it and, in fact, I devoted myself professionally to it for several years. I worked first at the university and in a fairly large...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Email Marketing to Boost Your Business
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Category
Marketing & Business -
Areas
Advertising, Digital Marketing, E-commerce, Marketing

Ignacio Arriaga
A course by Ignacio Arriaga
Ignacio Arriaga started his career as an IT engineer working for Ericsson before he decided to focus on email marketing.
He is the co-founder of Acumbamail, a mass email marketing platform and segment leader in Spain that also operates in several Latin American countries. More than 3,500 companies trust Acumbamail for their email marketing campaigns, which translates into over three billion emails sent per month.
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- 2,062 students
- 14 lessons (2h 15m)
- 19 additional resources (2 files)
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- Audio: Spanish, English
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- Level: Beginner
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