Personal Online Branding: HyperThinking Mindset
The Agile Way
A course by Philip Weiss , Author, Digital Strategist, and CEO & Founder of ZN
Joined July 2020
Joined July 2020
About the video: The Agile Way
Overview
“In this final lesson, I will be explaining the Agile and Sprint methodologies in order to help you understand how to keep improving in the long term.”
In this video lesson Philip Weiss addresses the topic: The Agile Way, which is part of the Domestika online course: Personal Online Branding: HyperThinking Mindset. Define and build your online presence by creating a strategic content plan to reach your target audience.
Partial transcription of the video
“The Agile Way In this final lesson, I want you to focus on what I'm calling agile communication. That's part of the HyperActing dimension that I talked about earlier, which is all about trial and error and learning from what you're doing. I'm borrowing the word "agile" from a programming methodology called "Agile or Scrum", and it's all about creating projects and breaking them into separate moments, so that each time you do something, you look back, you learn and you adapt on the fly. So, you don't create content for six months and then spend months analyzing what happened. You're constant...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Personal Online Branding: HyperThinking Mindset
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Category
Marketing & Business -
Areas
Communication, Content Marketing, Digital Marketing, Facebook Marketing, Instagram Marketing, Marketing, Social Media
Philip Weiss
A course by Philip Weiss
Born in Bermuda and raised in Brussels, Philip Weiss’s entrepreneurial endeavors began when he founded his own radio station and college magazine while studying at Oxford University. In 1998, Philip founded digital agency ZN, which creates digital strategies and campaigns for major organizations and companies.
ZN has worked with clients like Pfizer, Coca-Cola, European Commission and the UN. In addition to being a TEDx speaker, Philip is co-founder and director of TEDxBrussels. After nearly two decades of advising leading global companies, Philip wrote HyperThinking: Creating a New Mindset for the Age of Networks, which details his methodology.
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- 15 lessons (2h 56m)
- 10 additional resources (3 files)
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- Audio: English
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- Level: Beginner
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