Digital Marketing 101 for Entrepreneurs and Freelancers

Overview

“The success or failure of your actions depends directly on what you want to achieve. Defining your objectives is a fundamental step to be able to measure your results. Therefore, I will tell you about the different types of objectives that exist and how to establish them.”

In this video lesson Gabriel Perelman addresses the topic: Define the objectives, which is part of the Domestika online course: Digital Marketing 101 for Entrepreneurs and Freelancers. Learn the fundamentals of digital marketing channels, tools, and principles to launch your career.

Partial transcription of the video

“Define the objectives It does not matter if you are a freelancer or an SME, Whenever you pursue a goal, it will be essential to define objectives. But why is it important? Because it is precisely the objectives that will determine us how close or far we are to comply with what we propose. Not only that, but they will also allow us to take more orderly steps towards what we consider. The objectives are divided into two broad categories: performance and awareness objectives. Performance marketing, results marketing, expect a specific action from users. These objectives are looking for the use...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Digital Marketing 101 for Entrepreneurs and Freelancers

• Level: Beginner
• 98% positive reviews (724)
• 60655 students
• 4 units
• 12 lessons (2h 7m)
• 1 download

• Category

  Marketing & Business

• Areas

  Content Marketing, Digital Marketing, Facebook Marketing, Growth Marketing, Instagram Marketing, Marketing, Mobile Marketing, Social Media