Lettering as an Identity
In the final stretch (Part 1)
A course by Yani&Guille , Lyricists, Graphic Designers and Typographers
Joined January 2017
Joined January 2017
About the video: In the final stretch (Part 1)
Overview
“Last lesson: having our vectorized and adjusted design, we give you some graphic resources to aggiornate our piece, take your design to the next level ... and go out into the world! ”
In this video lesson Yani&Guille addresses the topic: In the final stretch (Part 1), which is part of the Domestika online course: Lettering as an Identity. Learn how the shapes of letters can strengthen the personality of a message.
Partial transcription of the video
“[Silence] [Music] We already have our lettering design, we have gone through the analysis lesson and final and refinement adjustments already be it from our lettering design made with automatic vectoring or with our lettering design made with drawing node by node, what we are going to do now is, go to this last instance where we are going to see what to call this piece of lettering applying some shadow tricks, projections, bevels and we see effects visuals that can make this piece look prettier. Let's see it then Let's go then to start with our composition automatically vectorized with it t...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Lettering as an Identity
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Category
Calligraphy & Typography -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Graphic Design, Hand Lettering, Lettering
Yani&Guille
A course by Yani&Guille
Guille Vizzari and Yani Arabena are lyricists, graphic designers and typographers. They met while studying at the University of Buenos Aires where they began to work together fusing calligraphy and illustration.
In 2014 they founded their own studio (Yani & Guille) specialized in calligraphy, lettering and typography applied to graphic design and giving workshops on these disciplines both in Argentina and in the rest of Latin America.
Both recognize that they are passionate about handmade design, especially those pieces with a high degree of refinement and care that reflect the dedication of the artist.
Throughout their career they have produced typographical works that can be found in foundries such as Sudtipos (Esmeralda, Abelina Pro and Quotes) and Latinotype and have worked for clients such as All Saints Cafe, the Masticar, Chandon and Arcor gastronomy fair as well as covers for books and magazines.
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