Lettering as an Identity
A phrase that defines me
A course by Yani&Guille , Lyricists, Graphic Designers and Typographers
Joined January 2017
Joined January 2017
About the video: A phrase that defines me
Overview
“We will define our phrase with which to work on the Final Project and on what format or support we will implement it. ”
In this video lesson Yani&Guille addresses the topic: A phrase that defines me, which is part of the Domestika online course: Lettering as an Identity. Learn how the shapes of letters can strengthen the personality of a message.
Partial transcription of the video
“[Music] Well, after having seen the calligraphic bases, typographical, after having tried an example fusing these skills between the calligraphic, the drawing of letters With this we are going to tell you a little about how we approach lettering in our daily work, in how the phrase It is also important when transmitting a message. Not always, because it already happens due to a market issue in our country, in Argentina, has a lettering order. - Yes, exactly. That is not so established as a resource more, then many times orders come to us as a ordinary design order and we from our resources ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Lettering as an Identity
-
Category
Calligraphy & Typography -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Graphic Design, Hand Lettering, Lettering
Yani&Guille
A course by Yani&Guille
Guille Vizzari and Yani Arabena are lyricists, graphic designers and typographers. They met while studying at the University of Buenos Aires where they began to work together fusing calligraphy and illustration.
In 2014 they founded their own studio (Yani & Guille) specialized in calligraphy, lettering and typography applied to graphic design and giving workshops on these disciplines both in Argentina and in the rest of Latin America.
Both recognize that they are passionate about handmade design, especially those pieces with a high degree of refinement and care that reflect the dedication of the artist.
Throughout their career they have produced typographical works that can be found in foundries such as Sudtipos (Esmeralda, Abelina Pro and Quotes) and Latinotype and have worked for clients such as All Saints Cafe, the Masticar, Chandon and Arcor gastronomy fair as well as covers for books and magazines.
- 98% positive reviews (131)
- 1,749 students
- 16 lessons (2h 53m)
- 15 additional resources (9 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Adobe Illustrator
Adobe Photoshop
