Lettering as an Identity
Course final project
A course by Yani&Guille , Lyricists, Graphic Designers and Typographers
Joined January 2017
Joined January 2017
About the final project for: Lettering as an Identity
The lettering as an identity
“We have come together at the end of this road, but we really hope it means the beginning of a new way to take advantage of and see the Lettering as a great tool in your design process, giving life to your own messages and customers with the great difference of having it done with your own hands. We encourage you to apply your design to different formats or media such as a t-shirt or a totebag, a poster printed in silkscreen, a line of crockery, a postcard, or it may end up being part of your own reel or portfolio. In this course we do not seek to be Calligraphers, Typographers or Lettrists, but to open ourselves to a universe of resources and forms, and to spread our passionate way of seeing the world of letters. We propose you to release your blank notebooks, make mistakes, learn from your process and the process of others, and dare to make a final piece to show the world what you have learned. See you in the forum, eager to see and comment on their productions!
Partial transcription of the video
“We have already reached the end of our course. Let's do a brief review of everything we went through together. We introduced ourselves, we saw some of our influences and we tell a little about our definitions of typography, calligraphy and lettering. Then we talk about the calligraphic bases, of typographical bases and "lettering" through drawing as a decision-making process. And we define a phrase that identifies us. We begin to approach the word as an image and we tell you a little about our work process and how we merge our calligraphy and drawing skills. With our sketches, what we did n...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Lettering as an Identity
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Category
Calligraphy & Typography -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Graphic Design, Hand Lettering, Lettering
Yani&Guille
A course by Yani&Guille
Guille Vizzari and Yani Arabena are lyricists, graphic designers and typographers. They met while studying at the University of Buenos Aires where they began to work together fusing calligraphy and illustration.
In 2014 they founded their own studio (Yani & Guille) specialized in calligraphy, lettering and typography applied to graphic design and giving workshops on these disciplines both in Argentina and in the rest of Latin America.
Both recognize that they are passionate about handmade design, especially those pieces with a high degree of refinement and care that reflect the dedication of the artist.
Throughout their career they have produced typographical works that can be found in foundries such as Sudtipos (Esmeralda, Abelina Pro and Quotes) and Latinotype and have worked for clients such as All Saints Cafe, the Masticar, Chandon and Arcor gastronomy fair as well as covers for books and magazines.
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- 1,765 students
- 16 lessons (2h 53m)
- 15 additional resources (9 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
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- Level: Beginner
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Recommended software & tools for this course
Adobe Illustrator
Adobe PhotoshopCategory
Areas
