Basics of Typography from A to Z

To the letter: typographic vocabulary 2

A course by Álvaro Franca , Graphic Designer and Lettering Artist

99% positive reviews (153)

3,839 students

Audio: Portuguese

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About the video: To the letter: typographic vocabulary 2

Overview

“In this second part of the lesson, you will get to know the anatomy of the letter. I will explain these forms and introduce the vocabulary that is part of this type of study. With all this very sharp content, it will be super easy to understand the sources. ”

In this video lesson Álvaro Franca addresses the topic: To the letter: typographic vocabulary 2, which is part of the Domestika online course: Basics of Typography from A to Z. Discover the infinite possibilities of typography for conveying and enhancing your message.

Partial transcription of the video

“To the letter: typographic vocabulary ANATOMY OF THE LETTER Now we go into the fun part, the anatomy of the letter, is to be able to describe the different parts that make up the letters. Since the whole alphabet is made up of repeating parts, we don't need to look at the entire alphabet to know each individual part. So the most repeated part of all is the vertical line that we’ll call the stem. So all vertical strokes are stems. The horizontal ones we call bars. In this design, this could be a bar. Only this part of here has another name as we will see in a moment. This detail of the N is ...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Basics of Typography from A to Z

Level: Beginner
99% positive reviews (153)
3839 students
5 units
23 lessons (4h 58m)
3 downloads

Category
Calligraphy & Typography
Software
Adobe Illustrator, Adobe InDesign
Areas
Art Direction, Editorial Design, Graphic Design, Typography, Web Design

Álvaro Franca

A course by Álvaro Franca

Teacher Plus

Graphic Designer and Lettering Artist

Álvaro Franca is a Brazilian graphic artist and an expert in typography and lettering who became fascinated with language at an early age. Álvaro holds a degree in Graphic and Industrial Design from the Rio de Janeiro State University and specialized in typography at EINA, the University School of Design and Art located in Barcelona, where he currently lives.

Since 2018. Álvaro has been working at Vasava, a multidisciplinary studio where he applies his mastery of font types to a wide range of projects, including animation, branding, editorial design, and lettering. He is also the co-founder of Naipe Foundry, a typography company that works with big-name clients like TV Globo, Sony Music and Descomplica.