Guided course: Create a Logo with Personalized Typography
Definition of the logo that we are going to make
A guided course by Quique Ollervides , Graphic Designer
Joined March 2016
About the video: Definition of the logo that we are going to make
Overview
“I'll tell you why I decided to make a logo for the fictional restaurant Jack Rabbit Slim's that appears in Pulp Fiction and we explored the characteristics of this place that will help us have better references for the development of our project. ”
In this video lesson Quique Ollervides addresses the topic: Definition of the logo that we are going to make, which is part of the Domestika online course: Guided course: Create a Logo with Personalized Typography. Create unique logos with personalized typography, learn sketch, vectorization and composition for successful branding.
Partial transcription of the video
“Alright. let's discuss the project we'll be undertaking in this course. Recently. i've been heavily involved with restaurants. crafting their brand identities and contributing to their development. It's been a rewarding experience. and I believe it will provide valuable insights for our project. interior design and branding elements of these venues. so it seemed appropriate to focus on this aspect for To create a restaurant logo. i've spent time thinking about what kind of establishment we want to represent—whether it's a real business or a purely fictional concept. This involves considerin...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Guided course: Create a Logo with Personalized Typography
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Category
Calligraphy & Typography, Design -
Areas
Branding & Identity, Design, Graphic Design, Logo Design

Quique Ollervides
A guided course by Quique Ollervides
Quique Ollervides is a Mexican graphic designer specialized in typography design, branding, and corporate-identity development. His professional work spans a wide range of projects in music, entertainment, and culture, as well as collaborations with top commercial brands.
Throughout his career, he has designed a variety of brand identities, album covers, concert posters, and fonts for both personal and commercial use.
Some of his clients include Google, Apple, MTVLA, Cartoon Network, Nike, Coca-Cola, Sony Music, EMI, and Warner. He has also worked for bands such as Tame Impala, Queens of the Stone Age, Phoenix, and Molotov, in addition to festivals like Coachella, SXSW, and Cumbre Tajín.
Between 1996 and 2010, Quique cofounded and ran Hula+Hula, an internationally renowned studio known for its expertise in music, comedy, and color, as well as its passion for handcrafted artwork.
From 2006 to 2010, he cofounded and codirected KONG, one of the most important design stores in Mexico, which also doubled as an art, design, and illustration gallery. There, he organized and curated a number of artistic exhibitions both nationally and internationally.
Quique Ollervides has also taught typography and design courses at various universities, and his work has been featured in numerous books, magazines, and blogs.
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