Effective Tiktok ADS strategies to maximize scope and sales
Podcast: My journey through data, creativity, and TikTok
A course by Gabriel Perelman , Especialista en Growth Marketing y Performance
About the video: Podcast: My journey through data, creativity, and TikTok
Overview
“Before you get to the final lesson in the Final Project section, I want to invite you to listen to this podcast. In it, I share how an unexpected turn led me from studying economics to diving into digital marketing. You'll discover how data can tell stories and how TikTok became my laboratory for creativity, testing, and constant learning.”
In this video lesson Gabriel Perelman addresses the topic: Podcast: My journey through data, creativity, and TikTok , which is part of the Domestika online course: Effective Tiktok ADS strategies to maximize scope and sales. Learn Tiktok ADS strategies to maximize scope, conversions and optimize your investment in digital marketing.
Partial transcription of the video
“Welcome to a new episode of the Domestika Podcast. I spend my day inside the platforms looking at numbers, making decisions. With these words, Gabriel Perelman opens the door to a world where data becomes pure creativity. Today we discover how a coincidence at Google changed the life of an economics student and turned him into a master of strategies digital that are revolutionizing TikTok. The reality is that I did not study marketing By chance, my first job was in digital marketing. I started working at Google. I had a cousin who worked there, My mom saw in the newspaper that they were ope...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Effective Tiktok ADS strategies to maximize scope and sales
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Category
Marketing & Business -
Areas
Content Marketing, Digital Marketing, Growth Marketing, Marketing, Mobile Marketing
Gabriel Perelman
A course by Gabriel Perelman
Gabriel Perelman es un experto en Growth Marketing y Performance con una destacada trayectoria en el mundo del marketing digital. Estudió Economía y Periodismo, disciplinas que le proporcionaron habilidades analíticas y comunicativas esenciales para su carrera. Comenzó su camino profesional en Google, donde durante tres años ayudó a más de 200 PyMEs de Latinoamérica a definir estrategias de marketing digital. Esta experiencia le permitió comprender profundamente las necesidades de los negocios y el impacto del marketing en su crecimiento. Luego, como Director de Marketing en EnviaFlores.com, lideró la estrategia de Marketing 360, supervisando diversos canales como Google Ads, Facebook Ads y Email Marketing.
En 2020, Perelman asumió el rol de Head of Performance Marketing en Siclo, liderando la adquisición y retención de suscriptores para la app de fitness Siclo+. En 2021, decidió emprender y cofundó Green Deco, un eCommerce que le permitió enfrentar los retos de la gestión empresarial integral. Actualmente, Gabriel se dedica a dar consultorías estratégicas de Growth Marketing, aplicando todo lo aprendido para ayudar a otros negocios a crecer. Su enfoque combina análisis, comunicación efectiva y una mirada estética, elementos que considera clave para diseñar campañas exitosas y creativas en plataformas como TikTok.
- 32 students
- 16 lessons (3h 2m)
- 33 additional resources (6 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
