The Art of Communication: Pitch Your Ideas to Non-Creatives
My 3 Big Beliefs
A course by Fred Dust , Designer and Author
About the video: My 3 Big Beliefs
Overview
“First, I will discuss my three animating creative beliefs and help you formulate your own. ”
In this video lesson Fred Dust addresses the topic: My 3 Big Beliefs, which is part of the Domestika online course: The Art of Communication: Pitch Your Ideas to Non-Creatives. Learn to pitch and sell your ideas through effective communication techniques by championing your narrative and speaking with confidence.
Partial transcription of the video
“There's an exercise I will often tell young creatives to do that I myself come back to often. I'll ask them to write down three beliefs that they have about creativity, three animating ideas that inform the rest of their work. The value of this is both to ground you, to anchor yourself to something, but it also is to help you track your growth as a professional creative. Whereas when I was younger I used to believe this, now I believe this. This is how you know you are evolving as a creative. I have many creative beliefs, but the big three I used to inform this class are the following. Firs...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: The Art of Communication: Pitch Your Ideas to Non-Creatives
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Category
Design, Marketing & Business -
Areas
Business, Communication, Design, Presentation Design
Fred Dust
A course by Fred Dust
Fred Dust is a designer and author with a distinguished career in both design and communication. He began his journey in the fields of art and architecture before joining the design firm IDEO, where he rose to become a managing partner.
Throughout his career, he has collaborated with world-renowned brands such as Hermes, GAP, and Banana Republic. He has also brought design practices to unconventional sectors, ranging from healthcare organizations to financial institutions and NGOs.
His book, "Making Conversation," explores how design can be used to facilitate difficult conversations, highlighting his passion for enhancing communication through creative design.
Fred has applied his expertise to global projects addressing issues from maternal health to voting rights, consistently demonstrating his commitment to social innovation and effective communication.
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- 886 students
- 13 lessons (1h 2m)
- 18 additional resources (9 files)
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- Available on the app
- Audio: English, Spanish
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
