Creative Copywriting for Entrepreneurs
Fingers to the keys!
A course by Christian Caldwell , Advertising Copywriter
About the video: Fingers to the keys!
Overview
“Yes now! We are going to write our first copys, in my case I will do it with my fictional brands PURA VIDA and A PURO PEDAL. To facilitate this creation process I will show you a SUPER GUIDE, which will help you to write your first copys easily and effectively. ”
In this video lesson Christian Caldwell addresses the topic: Fingers to the keys!, which is part of the Domestika online course: Creative Copywriting for Entrepreneurs. Learn the basics to write effective messages on social media for your business.
Partial transcription of the video
“Hi everyone. Good morning Good afternoon Good night. I don't know what time they see me. The important thing is not to leave the course. What we are going to do in this class is start writing. Let's get our hands on the keys. You have to stretch your fingers. Personally I like to write on a computer. There are people who prefer with paper and pencil. It doesn't matter, but the thing is that we really write. We saw if you remember in the previous lesson The personality of the brand. Now what we are going to do is three "copies". Those messages are going to be used in February month of love, ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creative Copywriting for Entrepreneurs
-
Category
Marketing & Business, Writing -
Areas
Copywriting, Creativity, Digital Marketing, Narrative, Social Media, Writing
Christian Caldwell
A course by Christian Caldwell
Christian Caldwell began his career more than 15 years ago; Since then he has received numerous international awards and recognitions: in 2011 he was named by the prestigious Ibero-American advertising magazine ADLATINA as one of the best 20 Latin American creatives of the decade (2000-2010), as editor and creative director he has won more 800 awards at the most important festivals in Asia, Europe and America, including 11 lions at the Cannes Lions Festival.
Currently, Christian works as VP & Chief Creative Officer at McCann Lima (Peru), an agency that in 2017 ranked at the top of the most creative agencies in Latin America according to the Gunn Report.
- 96% positive reviews (400)
- 7,539 students
- 14 lessons (2h 53m)
- 9 additional resources (0 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
