Grow your Creative Business Online
What problem do you solve?
A course by Luca Barboni , Entrepreneur and Growth Hacker
About the video: What problem do you solve?
Overview
“In this lesson I will show you that to be successful you must always put the customer at the center. This means learning to focus on helping people rather than falling in love with your idea. ”
In this video lesson Luca Barboni addresses the topic: What problem do you solve?, which is part of the Domestika online course: Grow your Creative Business Online . Learn the Growth methodology, set up a real business project, create a Business Validation Funnel, and optimize for expansion. .
Partial transcription of the video
“We have seen how the biggest risk that closes entrepreneurs to listening is relatively to the customer is falling in love with their own ideas. In this lesson we see precisely why starting from the problem is the best way to ensure that the customer remains the protagonist of your business project. Think for example of people like Elon Musk, serial entrepreneurs running multiple businesses, with few things in common between them, from sending rockets to Mars to batteries, to solar panels and electric cars. But if you think about it, they are all connected to solve one big problem, sustainab...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Grow your Creative Business Online
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Category
Marketing & Business -
Areas
Brand Strategy, Business, Creative Consulting

Luca Barboni
A course by Luca Barboni
Luca Barboni is a renowned growth hacking and digital marketing expert, with an impressive career in the field. In addition to writing the first Italian book on growth hacking, Luca organized the largest conference in Europe on this topic and is the founder of 247X, the only Italian growth hacking agency to be a partner of growthhackers.com.
With a background in psychology, a passion for role-playing games, rock music and martial arts, Luca Barboni combines creativity and technical knowledge to create surprising growth strategies. He has collaborated with top-tier brands such as Enel, Unilever and Domino's Pizza, achieving extraordinary results in the field of digital marketing and growth hacking. His eclectic experience and unique talent make this course an extraordinary opportunity to learn from one of the best experts in the industry.
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- 638 students
- 16 lessons (3h 31m)
- 24 additional resources (10 files)
- Online and at your own pace
- Available on the app
- Audio: Italian
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- Level: Beginner
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