Copywriting for Audiovisual Entertainment Pieces

Overview

“We have arrived at the creative idea that we like and represents. We write the script with all its instructions, we choose and mark the clips, we detail the requests for special graphics. But there is one more step left, for your script to become the piece you want we need to apply music to the ideas.”

In this video lesson Matías Fernández addresses the topic: Description and choice of music, which is part of the Domestika online course: Copywriting for Audiovisual Entertainment Pieces. Learn copywriting and the creative tools needed to sell and communicate your audiovisual content..

Partial transcription of the video

“Ok, we already did the conceptual search, We already have our idea, we already put it into the script, We selected the clips, we made all the pertinent instructions, We also already choose the voice and tone of our piece. Now there is one more step left, what is understanding the importance that has the music that we choose in our piece. Usually what happens is that the editor always offers me a music option, but what happens when I, when I already have the idea, I already know exactly what the music is What do I need or what music do I want? What if when the editor returns me a music that ...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Copywriting for Audiovisual Entertainment Pieces

• Level: Beginner
• 100% positive reviews (3)
• 340 students
• 5 units
• 14 lessons (1h 49m)
• 9 downloads

• Category

  Marketing & Business

• Areas

  Audiovisual Post-production, Communication, Copywriting