Copywriting for Audiovisual Entertainment Pieces

Overview

“In this lesson we are going to analyze possible ways to find our idea and also deal with bad ideas, until we reach the idea that we like the most. ”

In this video lesson Matías Fernández addresses the topic: The creative execution, which is part of the Domestika online course: Copywriting for Audiovisual Entertainment Pieces. Learn copywriting and the creative tools needed to sell and communicate your audiovisual content..

Partial transcription of the video

“With our conceptual search ready, We already know what we mean. Now we need to know how we want to say it, that is, the search for our idea. I have all the signal information, of the content, day, time, date, We already know the concept we want to convey and now we have one step left. Let's see it a little more complex and more fun, which is the search for our idea. Here we are going to be presented with all those types of quite trite phrases that we have ever seen, but let's understand why those phrases exist, why they work, why they are real. For example, it is 1% inspiration and 99% pers...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Copywriting for Audiovisual Entertainment Pieces

• Level: Beginner
• 100% positive reviews (3)
• 332 students
• 5 units
• 14 lessons (1h 49m)
• 9 downloads

• Category

  Marketing & Business

• Areas

  Audiovisual Post-production, Communication, Copywriting