Copywriting for Audiovisual Entertainment Pieces
Image description
A course by Matías Fernández , Editor
About the video: Image description
Overview
“In this lesson we will see how to write a script correctly so that each area involved can interpret it easily. Below I describe the image.”
In this video lesson Matías Fernández addresses the topic: Image description, which is part of the Domestika online course: Copywriting for Audiovisual Entertainment Pieces. Learn copywriting and the creative tools needed to sell and communicate your audiovisual content..
Partial transcription of the video
“In this lesson I'm going to start writing the script. I'm going to show you how we have to use the left column. In the left column we are going to write down all the indications referring to image and graphic treatment. As I already told you, before you start writing the left or right column, Let's complete the letterhead. We write the name of the project. We write the name of what would be the login, for example, in this case. The name of Copywriter, In this case it's me. Now we write the name of the production company. And here we indicate the duration of the piece. With this information,...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Copywriting for Audiovisual Entertainment Pieces
-
Category
Marketing & Business -
Areas
Audiovisual Post-production, Communication, Copywriting

Matías Fernández
A course by Matías Fernández
Matías Fernández is passionate about copywriting and a tireless creator. With a background that ranges from graphic design to art direction, he has taken his creativity to new heights in the world of entertainment copywriting. With a career that includes working with major international networks such as NBC, Fox and The Walt Disney Company, Matías shares his experience and knowledge in this course, inspiring others to discover the power of creative writing. Her unique approach proves that creativity has no limits and that everyone can find their own voice in creative writing.
- 100% positive reviews (3)
- 332 students
- 14 lessons (1h 49m)
- 21 additional resources (9 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever