Copywriting for Audiovisual Entertainment Pieces
What is copywriting for entertainment
A course by Matías Fernández , Editor
About the video: What is copywriting for entertainment
Overview
“In this lesson you will learn what copywriting for entertainment is and what this course will consist of.”
In this video lesson Matías Fernández addresses the topic: What is copywriting for entertainment, which is part of the Domestika online course: Copywriting for Audiovisual Entertainment Pieces. Learn copywriting and the creative tools needed to sell and communicate your audiovisual content..
Partial transcription of the video
“In this course, I will tell you all the aspects that must be taken into account when writing a script for entertainment. Starting as a base, You will have a specific signal assigned, I will know how to differentiate what this particular signal has over the others, what is its characteristic and how does it address its target audience. In this course, I am going to analyze a specific programming request, which will be to develop a 30-second creative script with the objective of communicating a film at a specific time and context of the signal. At the end, you will choose a movie that you lik...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Copywriting for Audiovisual Entertainment Pieces
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Category
Marketing & Business -
Areas
Audiovisual Post-production, Communication, Copywriting

Matías Fernández
A course by Matías Fernández
Matías Fernández is passionate about copywriting and a tireless creator. With a background that ranges from graphic design to art direction, he has taken his creativity to new heights in the world of entertainment copywriting. With a career that includes working with major international networks such as NBC, Fox and The Walt Disney Company, Matías shares his experience and knowledge in this course, inspiring others to discover the power of creative writing. Her unique approach proves that creativity has no limits and that everyone can find their own voice in creative writing.
- 100% positive reviews (3)
- 340 students
- 14 lessons (1h 49m)
- 21 additional resources (9 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish
- Level: Beginner
- Unlimited access forever
Category
Areas