Copywriting for Audiovisual Entertainment Pieces
The voice of the idea
A course by Matías Fernández , Editor
About the video: The voice of the idea
Overview
“Just like the choice of music, the voiceover is vital. In this lesson we will see that a piece must be spoken with the exact intention and in accordance with our idea. This is the choice and search for the tone of the speech.”
In this video lesson Matías Fernández addresses the topic: The voice of the idea, which is part of the Domestika online course: Copywriting for Audiovisual Entertainment Pieces. Learn copywriting and the creative tools needed to sell and communicate your audiovisual content..
Partial transcription of the video
“In this lesson we are going to see the importance of knowing how to choose and knowing how to indicate the tone of the voice for our piece. There are four important items that must be taken into account when ordering or time to select the voice of our piece. First, that the voice is in tune with our piece. What does this mean? If I want to tell a speech of terror or tension or suspense, It is important to know how to explain and look for these types of tones. After, We must keep in mind that each signal already has a particular voice, That voice already has a personality. That voice and tha...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Copywriting for Audiovisual Entertainment Pieces
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Category
Marketing & Business -
Areas
Audiovisual Post-production, Communication, Copywriting

Matías Fernández
A course by Matías Fernández
Matías Fernández is passionate about copywriting and a tireless creator. With a background that ranges from graphic design to art direction, he has taken his creativity to new heights in the world of entertainment copywriting. With a career that includes working with major international networks such as NBC, Fox and The Walt Disney Company, Matías shares his experience and knowledge in this course, inspiring others to discover the power of creative writing. Her unique approach proves that creativity has no limits and that everyone can find their own voice in creative writing.
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- 332 students
- 14 lessons (1h 49m)
- 21 additional resources (9 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever