Visual Identity Design for Personal Brands
Influences
A course by Amanda Louisi , Designer
About the video: Influences
Overview
“Throughout my career, I have gathered several references. For this class, I brought a selection of some names that inspire me, both in reasoning and in my way of drawing.”
In this video lesson Amanda Louisi addresses the topic: Influences, which is part of the Domestika online course: Visual Identity Design for Personal Brands. Learn to convey your brand’s personality by creating the logo and experimenting with typography along with other graphic elements.
Partial transcription of the video
“influences In the last class, I was able to introduce myself and tell you my story as a designer. In this class, I will share with you some people who have influenced and still influence how I work. I'll start here with my main reference, which was the biggest turning point of my career: the Chermayeff Geismar Haviv studio. It is a New York office responsible for iconic brands around the world. I've always been in contact with some of their brands and I bet you do too. But the first contact I had with one of the partners it was at a lecture I attended in São Paulo. At the time, I was alread...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Visual Identity Design for Personal Brands
-
Category
Design -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Design, Digital Design, Logo Design, Stationery Design

Amanda Louisi
A course by Amanda Louisi
Amanda Louisi is a designer who specializes in brand identity and has been collaborating with a range of clients from freelance creatives to agencies since 2008. Throughout her career, she has worked at big-name branding studios like Interbrand, Pande, and FutureBrand, to name just a few, as well as organized four separate editions of the Behance Portfolio Reviews in São Paulo.
She no longer works for agencies to focus on helping freelance professionals get their ideas off the ground, and find unique visual languages that bring meaning and value to their brand.
- 100% positive reviews (45)
- 1,529 students
- 14 lessons (2h 43m)
- 24 additional resources (11 files)
- Online and at your own pace
- Available on the app
- Audio: Portuguese
- Portuguese · Spanish · English · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever