Visual Identity Design for Personal Brands

Course final project

A course by Amanda Louisi , Designer

Designer. São Paulo, Brazil.
Joined May 2020
100% positive reviews (45)
1,529 students
Audio: Portuguese
Portuguese · Spanish · English · German · French · Italian · Polish · Dutch

About the final project for: Visual Identity Design for Personal Brands

Visual Identity Design for Personal Brands

“We have reached the end of the course! I am so grateful that you came this far with me. Now that you have the tools to design your own brand, you are ready for your project. Here are some final tips to develop or finalize your project: • Answer the self-knowledge questionnaire, take the opportunity to reflect on yourself and your goals. • Prepare a perception form on the website of your choice and send it to people who have had contact with your work: clients, colleagues, bosses, etc. • Analyze responses to pick keywords that best define your unique way of working. • Gather words by proximity of meaning to summarize them into two or three key characteristics to guide your design decisions. You can fill in the "Brand Study Summary", so you can easily consult a compilation of everything you discovered. • Design your brand's visual identity using the brand study as a guide: develop the logo, design the color palette and typographic palette. If you want, you can also draw supporting graphics. • Simulate how your visual identity will work in real life by designing layouts and inserting them into mockups. • Finally, publish your project here on Domestika, in the link "Create your project", and in your portfolio! Here is the result of the project I developed in this course to inspire you to present yours:

Remember to make a different project than the one you saw here. You are a unique person, so explore your unique traits. I can't wait to see your final project! Share with me and others at the link available on this unit. If you have questions, ask and also participate in the forum and I will answer as soon as I can. Thank you very much and even more!”

Partial transcription of the video

“Final project You have reached the end of this course. I'm so glad you came this far with me. Now that you have the tools to design your own brand, is ready to do this project. now it's your turn to design the visual identity for your brand. You can follow the same steps I showed you, but you can also use this method as a base for you to model according to your rhythm. Remember to make a different project than the one you saw here. You are a unique person, so explore those features that only you have. Start looking within yourself, answering the self-reflection questionnaire and then discov...”

This transcript is automatically generated, so it may contain mistakes.


Course summary for: Visual Identity Design for Personal Brands

  • Level: Beginner
  • 100% positive reviews (45)
  • 1529 students
  • 4 units
  • 14 lessons (2h 43m)
  • 11 downloads
  • Category

    Design
  • Software

    Adobe Illustrator, Adobe Photoshop
  • Areas

    Branding & Identity, Design, Digital Design, Logo Design, Stationery Design

Amanda Louisi

Amanda Louisi
A course by Amanda Louisi

Teacher Plus
Designer

Amanda Louisi is a designer who specializes in brand identity and has been collaborating with a range of clients from freelance creatives to agencies since 2008. Throughout her career, she has worked at big-name branding studios like Interbrand, Pande, and FutureBrand, to name just a few, as well as organized four separate editions of the Behance Portfolio Reviews in São Paulo.

She no longer works for agencies to focus on helping freelance professionals get their ideas off the ground, and find unique visual languages that bring meaning and value to their brand.


  • 100% positive reviews (45)
  • 1,529 students
  • 14 lessons (2h 43m)
  • 24 additional resources (11 files)
  • Online and at your own pace
  • Available on the app
  • Audio: Portuguese
  • Portuguese · Spanish · English · German · French · Italian · Polish · Dutch
  • Level: Beginner
  • Unlimited access forever

Category
Areas
Visual Identity Design for Personal Brands. Design course by Amanda Louisi

Visual Identity Design for Personal Brands

A course by Amanda Louisi
Designer. São Paulo, Brazil.
Joined May 2020
  • 100% positive reviews (45)
  • 1,529 students