Visual Identity Design for Personal Brands

Overview

“We don't want to draw some generic symbol of the area in which Issao works. The idea is to design something that truly represents your special way of working. In this class, we will sketch based on the brand personality and mood board. ”

In this video lesson Amanda Louisi addresses the topic: Designing a logo, which is part of the Domestika online course: Visual Identity Design for Personal Brands. Learn to convey your brand’s personality by creating the logo and experimenting with typography along with other graphic elements.

Partial transcription of the video

“designing a logo In this class, I'm going to start drawing Issao Bazolli's personal brand logo. I will try to avoid symbols that are already very explored in the area and focus on creating a symbol with a silhouette of its own. Before starting to make the drawings, let's look at a list of needs that we need to serve with this brand and we will also remember what the messages are that we want to convey with this symbol. Starting with needs, one of the things we need to remember is that this brand needs to have elasticity to also represent a house of artists and not only the brand of Issao, s...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Visual Identity Design for Personal Brands

• Level: Beginner
• 100% positive reviews (45)
• 1533 students
• 4 units
• 14 lessons (2h 43m)
• 11 downloads

• Category

  Design

• Software

  Adobe Illustrator, Adobe Photoshop

• Areas

  Branding & Identity, Design, Digital Design, Logo Design, Stationery Design