Growth Marketing Strategies
Growth marketing team
A course by Rose Rivera Reyna , Growth & Marketing Manager
About the video: Growth marketing team
Overview
“In this lesson I will guide you on how to build your growth team based on my experience, so that you can define yours according to your needs and the stage of business you are in.”
In this video lesson Rose Rivera Reyna addresses the topic: Growth marketing team, which is part of the Domestika online course: Growth Marketing Strategies. Develop Growth Marketing strategies and grow your business..
Partial transcription of the video
“In this lesson I'm going to help you structure your Growth team. In Growth Marketing there is no fixed structure. That will depend on the stage of business you are in and the available resources you may have. You could also get help from an agency specialized in the subject. Based on my experience, I have had different teams. Let's structure one for LINE. I have to tell you that LINE has been on the market for three years now. It means that it is not that new. Needs to focus on growth. To this end, I have proposed the following structure. We need the area leader, the Growth Marketing Manage...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Growth Marketing Strategies
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Category
Marketing & Business -
Areas
Content Marketing, Digital Marketing, Growth Marketing, Social Media
Rose Rivera Reyna
A course by Rose Rivera Reyna
Rose Rivera is a leading digital marketing professional, specializing in growth marketing. Since 2012, she has led multidisciplinary teams at internationally renowned startups such as Linio and Rappi, where she has been instrumental in the design and implementation of accelerated growth strategies. Originally from Lima, Peru, Rose has combined her passion for travel with a career that has allowed her to expand her professional and personal horizons, collaborating in various sectors, from e-commerce to SaaS and supply chain. Her academic background includes a Master's in Marketing Science from the Esic Business & Marketing School in Madrid, complemented by specialized courses in growth marketing.
Throughout her career, Rose has demonstrated an exceptional ability to identify market opportunities and foster sustainable business growth. Her analytical and creative approach has allowed her to implement exponential growth models, always prioritizing customer retention and resource optimization. Inspired by women who, like her, have forged their path independently, Rose Rivera stands out for her ability to transform data into effective strategies, achieving a significant impact on the business.
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- 267 students
- 14 lessons (1h 13m)
- 18 additional resources (7 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish, English
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
