Innovative Branding: Create a Complete Visual Identity

Overview

“Here you will see how to draw some other letters and the question mark. Once this is done, we will assemble the characters on a grid to build the logo and its alternative versions.”

In this video lesson Brand Brothers addresses the topic: The Design of the Logo 2, which is part of the Domestika online course: Innovative Branding: Create a Complete Visual Identity. Develop a branding project to breathe new life into a company’s image, from typography and logo to client presentation..

Partial transcription of the video

“logo design We will now tackle the letter M which is of the same family as the N seen previously. We have seen that complex characters require adjustments to contain the same amount of matter visually, optically compared to simpler characters, such as I or L. How do we construct the M? We will first provide it with its general framework with the two vertical bars 32mm wide and we'll take care of the central slashes which there, contrary to the N, are two in number. So we will end up with a complex zigzag character with many tight turns. And so here we will further reduce the width of these ...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Innovative Branding: Create a Complete Visual Identity

• Level: Beginner
• 98% positive reviews (53)
• 1910 students
• 4 units
• 14 lessons (1h 43m)
• 12 downloads

• Category

  Design

• Software

  CorelDRAW

• Areas

  Branding & Identity, Design, Graphic Design, Logo Design, Typography Design