Innovative Branding: Create a Complete Visual Identity
The Design of the Logo 1
A course by Brand Brothers , Graphic Design Studio
About the video: The Design of the Logo 1
Overview
“We will see here how to fully design a typographic logo. For Contigo, we will create an in-house typography, which will allow us to give a unique character to the company logo. You will see how to work the basic grid as well as the drawing of the letters.”
In this video lesson Brand Brothers addresses the topic: The Design of the Logo 1, which is part of the Domestika online course: Innovative Branding: Create a Complete Visual Identity. Develop a branding project to breathe new life into a company’s image, from typography and logo to client presentation..
Partial transcription of the video
“In this lesson. we're going to see how to fully design a typographic logo. Logo design is a significant creative and narrative challenge. It's the foundation for the entire graphic system we're creating for Contigo. For this. we'll rely on a custom typeface. that we will elaborate on together. We’ll start with grid-based design. The foundation of developing our character lies in the grid; never embark on a typography endeavor without crafting your personal grid. It’s crucial for you to establish your guidelines. setting forth a tailored system that fits your vision perfectly. Ensure you're ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Innovative Branding: Create a Complete Visual Identity
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Category
Design -
Software
CorelDRAW -
Areas
Branding & Identity, Design, Graphic Design, Logo Design, Typography Design

Brand Brothers
A course by Brand Brothers
Brand Brothers is a graphic design studio founded in 2010 by Johan Debit and Jean-Rémi Massery, who specialize in creating innovative, powerful, and functional visual identities and branding to make companies stand out.
The studio has received numerous awards for its work and has been featured in industry magazines such as Étapes, Communication Arts, The Brand Identity, Creative Boom and Sandu Publishing.
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- 2,056 students
- 14 lessons (1h 43m)
- 24 additional resources (12 files)
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- Audio: French, English, Italian, Portuguese
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- Level: Beginner
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