Innovative Branding: Create a Complete Visual Identity

Overview

“As a logo alone cannot support the whole visual identity of a brand, we will show you how to define a whole graphic system, which is generous and modular and which offers multiple possibilities for the life of the brand.”

In this video lesson Brand Brothers addresses the topic: Searching for a Graphic System, which is part of the Domestika online course: Innovative Branding: Create a Complete Visual Identity. Develop a branding project to breathe new life into a company’s image, from typography and logo to client presentation..

Partial transcription of the video

“In this lesson. we will develop a generous. modular graphic system for Contigo. At Brandbrothers. we are convinced that a logo alone doesn't add great value. That's why we will together create a much richer visual system that will bring multiple possibilities to the brand's identity life. We aim to derive a more intricate graphic system from this character. one that will enable us to create a uniquely fascinating and significantly more engaging visual identity for the entire project. As we've observed. the significance in typographic design for a logo doesn't lie in its intricacy but in its...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Innovative Branding: Create a Complete Visual Identity

• Level: Beginner
• 97% positive reviews (61)
• 2509 students
• 4 units
• 14 lessons (1h 43m)
• 12 downloads

• Category

  Design

• Software

  CorelDRAW

• Areas

  Branding & Identity, Design, Graphic Design, Logo Design, Typography Design