Brand Design with Grids
Influences
A course by Christian Pacheco Quijano , Graphic designer
About the video: Influences
Overview
“Now, I will tell you who are the designers that have been a key piece in the philosophy, style and design method of the Kimbal Studio. Also, I will recommend some books that I consider important, as a complement to learn about brand design. ”
In this video lesson Christian Pacheco Quijano addresses the topic: Influences, which is part of the Domestika online course: Brand Design with Grids. Learn to use the language of geometry to create memorable brands.
Partial transcription of the video
“Now that they know me a little more, i will talk about designers that have influenced me and that have inspired me. The first one I'm going to talk about is Lance Wyman, the American designer who was responsible for making the mark of the 1968 Olympic Games. Here you can see one of the original sketches. And the awesomeness of his work He is very inspired by Mexican culture. Specifically, in the Wixárika ethnic group or Huichols, as they are generally known. Something very important about this project is that the entire typographic proposal was developed and was very influenced in Op Art, m...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Brand Design with Grids
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Category
Design -
Software
Adobe Illustrator -
Areas
Branding & Identity, Design, Logo Design

Christian Pacheco Quijano
A course by Christian Pacheco Quijano
Christian Pacheco is a graphic designer from Mexico City specialized in brand creation. He has collaborated with companies such as Daewoo, Hard Rock Hotels, DC Comics, and Warner.
His work has been published in the United States, France, Spain, England, and China. It has also been displayed in Mexico at the Franz Mayer Museum, the Museo de la Ciudad de México, the Museo Mexicano del Diseño MUMEDI, and Zona MACO, as well as in galleries in Spain, Argentina, and Italy, where he participated in an exhibition at the Salone Internazionale del Mobile in Milan.
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