Facebook Ads Campaigns for an Online Store

Overview

“We continue to see the activity tracking possibilities offered by the Facebook pixel”

In this video lesson Arantxa & Guille addresses the topic: Pixels and Website Visitor Activity Tracking 2, which is part of the Domestika online course: Facebook Ads Campaigns for an Online Store. Learn techniques and strategies for boosting the sales of your brand or business.

Partial transcription of the video

“Pixels and activity tracking of website visitors This tool is very useful, because it allows us to visit other websites and understand a little if they have pixels installed, which is already a sample, probably, of campaigns on Facebook, and what events are "tracking" through the pixel. Here I am on the Nike page and, if I visit a product, it already shows me that Nike in this case would have two pixels installed on its website and one of them is already telling me that I have visited this product and is passing all this information to Nike about my browsing on your website. I always think ...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Facebook Ads Campaigns for an Online Store

• Level: Intermediate
• 98% positive reviews (301)
• 17866 students
• 4 units
• 15 lessons (2h 24m)

• Category

  Marketing & Business

• Areas

  Digital Marketing, Facebook Marketing, Growth Marketing, Instagram, Instagram Marketing, Marketing, Mobile Marketing, Social Media