Design of a Captivating Corporate Stationery Set

Overview

“As in French cuisine, where they use the concept mise en place , which means rationing and ordering the ingredients and cooking utensils, here I will explain the importance of having a master file and how to create it. In Menta we love that our identities have versatility in each piece, this means that having secondary elements, each piece of the system, is an opportunity to communicate small details and values of the brand in a different way. A paradox that we practice is: More is more applied with simplicity. ”

In this video lesson Menta Branding addresses the topic: Create the master file of your logo, which is part of the Domestika online course: Design of a Captivating Corporate Stationery Set. Learn to design and produce a stationery set from the logo of a brand or company.

Partial transcription of the video

“In this lesson we will do what in French cuisine they call "mise en place", what it means to order and provide the ingredients of our identity to design and cook a good stationery or collateral set. We will create the master file of your logo. If you are freelance, It will allow you to have all the elements of your logo in a single file. And if you work in a studio or an agency It’s very useful for everyone to have this same logo master file to have the resources to work on an alternative proposal for a set of collaterals. Let's see Maybe the file where you worked the logo looks like this r...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Design of a Captivating Corporate Stationery Set

• Level: Beginner
• 99% positive reviews (419)
• 6429 students
• 4 units
• 18 lessons (2h 30m)
• 20 downloads

• Category

  Design

• Software

  Adobe Illustrator

• Areas

  Branding & Identity, Graphic Design, Packaging, Stationery Design