Art Direction for Fashion Photography
Presentation
A course by Park | Creative Studio , Creative Director
Joined September 2018
About the video: Presentation
Overview
“In this lesson I will tell you a little about how I ended up dedicating myself to creative direction and I will show you some of our work and project methodology.”
In this video lesson Park | Creative Studio addresses the topic: Presentation, which is part of the Domestika online course: Art Direction for Fashion Photography. Learn the creative process behind fashion campaigns, from the concept to the final image.
Partial transcription of the video
“U1 - L1 PRESENTATION Hi, I'm Carola Rafowicz, I studied Fine Arts and received a painting teacher. I am currently a creative director at Park, a cross-platform content agency with a strong artistic identity. We work as a team in different projects and we generate audiovisual pieces. My experience in the arts and image is broad. While I work as an art designer, I can say that I did everything, from drawing, painting, sculpture, engraving. There is a bit of design too, as well as "set design" and I was also a filmmaker and art assistant. Understand that I wanted to combine art with design, Ph...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Art Direction for Fashion Photography
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Category
Photography & Video -
Areas
Art Direction, Fashion Photography, Photography

Park | Creative Studio
A course by Park | Creative Studio
Carola Rafowicz studied fine arts and explored different roles within art until becoming the creative director of Park Creative Studio, a multiplatform content agency in Buenos Aires, Argentina, with a strong artistic identity. The studio is made up of a multidisciplinary team, which is in charge of creating everything, from the idea to the execution, for audiovisual projects, campaigns, actions, communication strategies, and identities for brands.
Carola also founded Chas Park Studio, a space that allows her to explore and capture ideas, real 3D projects, and interact with different professionals in the field of production and fashion.
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