Art Direction for Fashion Photography
Presentation
A course by Park | Creative Studio , Creative Director
Joined September 2018
About the video: Presentation
Overview
“In this lesson I will tell you a little about how I ended up dedicating myself to creative direction and I will show you some of our work and project methodology.”
In this video lesson Park | Creative Studio addresses the topic: Presentation, which is part of the Domestika online course: Art Direction for Fashion Photography. Learn the creative process behind fashion campaigns, from the concept to the final image.
Partial transcription of the video
“Hello. i'm Carola Rafovich. I studied Fine Arts and graduated as a painting teacher. Now. i'm the creative director at PARC. a multimodal content agency with a strong artistic identity. We work as a team on various projects and create audiovisual pieces. My experience in the field of arts imagery is extensive. While I work as an art director. i can say I've done a bit of everything. from drawing. painting. sculpture. and engraving. There's also design work. including set design. in my experience. and I've also worked as a creator and art assistant. Discovering my desire to merge art with de...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Art Direction for Fashion Photography
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Category
Photography & Video -
Areas
Art Direction, Fashion Photography, Photography

Park | Creative Studio
A course by Park | Creative Studio
Carola Rafowicz studied fine arts and explored different roles within art until becoming the creative director of Park Creative Studio, a multiplatform content agency in Buenos Aires, Argentina, with a strong artistic identity. The studio is made up of a multidisciplinary team, which is in charge of creating everything, from the idea to the execution, for audiovisual projects, campaigns, actions, communication strategies, and identities for brands.
Carola also founded Chas Park Studio, a space that allows her to explore and capture ideas, real 3D projects, and interact with different professionals in the field of production and fashion.
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