Place Branding
Design development (Part 2)
A course by Studio A , Branding Consultant
About the video: Design development (Part 2)
Overview
“We will select a route and you will learn to work it in greater detail. We will show you different tips to polish the design: spacing between characters, cleaning of nodes and size exercises, are some examples that you should consider. ”
In this video lesson Studio A addresses the topic: Design development (Part 2), which is part of the Domestika online course: Place Branding. Discover the value of your city, region or country by designing a whole brand system.
Partial transcription of the video
“Let's continue with the design development. A more challenging moment of the process has arrived. Select a route. We will work it in a millimeter way to polish every detail. Let us begin. Finally, it was decided that the route that met the objectives and had the highest mileage is the two, the "Portal", We feel that it has a greater ownership and therefore, it is different, unique and difficult to forget. On the other hand, having each character as input to the system, It enriches it and would have a versatile identity. We will see the technical part of the process. It's time to fine tune a...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Place Branding
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Category
Design, Marketing & Business -
Areas
Branding & Identity, Marketing
Studio A
A course by Studio A
Studio A is the first branding consultancy in Peru. They have more than 40 years creating brands with sense, brands that through experiences generate value. In all this time they have developed more than a thousand projects, from record covers to airlines.
Today, Studio A is a strategic partner of Interbrand, the world's largest brand consultancy with offices in 40 cities on five continents, and internationally recognized for having changed the vision of branding through the creation and management of the brand as a valuable commercial asset.
- 99% positive reviews (91)
- 1,350 students
- 14 lessons (1h 58m)
- 23 additional resources (16 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
- Updated on 07/03/2019
