Food Writing: Share Home Recipes with The World
Formatting the Recipe for Different Media
A course by Giulia Scarpaleggia , Food Writer
About the video: Formatting the Recipe for Different Media
Overview
“Once the recipe is ready, it can be shared across different media. I'll teach you how to explore the possibilities: a blog, a newsletter, a cookbook, or social media. ”
In this video lesson Giulia Scarpaleggia addresses the topic: Formatting the Recipe for Different Media, which is part of the Domestika online course: Food Writing: Share Home Recipes with The World. Turn your favorite dishes into inspiration for others by learning how to research, test, write, and photograph wholesome recipes from start to finish.
Partial transcription of the video
“ Formatting the Recipe for Different Media In this lesson, we'll learn how to format the recipe for different media. Let's start with a blog. When you share a recipe on a blog or in a newsletter, you have to remember that the blog is yours. It takes no time to activate a blog or a newsletter, no costs, and it's for you. You are the owner of the blog and the address list of the newsletter. The blog and the newsletter will give you immediate feedback on your recipe, so if there's something you need to change or adjust, you can do this immediately. A blog is also your online portfolio where y...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Food Writing: Share Home Recipes with The World
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Category
Culinary, Writing -
Areas
Content Writing, Non-Fiction Writing, Writing

Giulia Scarpaleggia
A course by Giulia Scarpaleggia
Giulia Scarpaleggia is a Tuscan-born food writer, cookbook author, and cooking class instructor. She first learned to cook by watching her grandmother in the kitchen and went on to start a blog inspired by her passion for Italian regional cuisine in 2009. Since then, she’s worked with her husband to develop juleskitchen.com into an award-winning platform alongside creating content for their podcast, Cooking with an Italian Accent.
As well as collaborating with brands and magazines to develop recipes, write articles about food, and take photos, Giulua has written six cookbooks including Cucina Povera, The Italian Way of Transforming Humble Ingredients into Unforgettable Meals.
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- Level: Beginner
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