Sustainable Visual Identities: Create Positive Impact
Sketching Logos by Hand
A course by Emmi Salonen , Graphic designer
About the video: Sketching Logos by Hand
Overview
“It's time to see how to sketch ideas to create some initial logo concepts.”
In this video lesson Emmi Salonen addresses the topic: Sketching Logos by Hand, which is part of the Domestika online course: Sustainable Visual Identities: Create Positive Impact. Transform your creativity into a force for good and create visual identities for your clients. .
Partial transcription of the video
“In this lesson, I'm going to talk you through how to sketch our initial ideas to start developing logo designs. I start by writing down the client's name, in this case, Elm Art Center. I do this both lowercase and uppercase. I pay attention to what forms I can find in the letters. I also like to write down the initials, in this case, E, A, and C. Actually, I can see basic shapes in those. I highlight it to bear it in mind for later. I see a square in the E and a triangular in the A and a circle in the C. That could be quite nice. I like playing with shapes, and although using basic shapes i...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Sustainable Visual Identities: Create Positive Impact
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Category
Design -
Software
Adobe Illustrator, Adobe InDesign, Adobe Photoshop -
Areas
Branding & Identity, Graphic Design
Emmi Salonen
A course by Emmi Salonen
Emmi Salonen, a graphic designer and founder of Studio Emmi, has an extensive background in graphic design. She has partnered with renowned clients and organizations such as the Finnish Institute, British Council, and Somerset House.
Emmi's work revolves around the idea of positive creativity, where design plays a vital role in bringing people together, offering sustainable choices, and fostering well-being. She believes that visual identity design has the power to convey a brand or organization's ethics, aspirations, and culture captivatingly.
Throughout her career, Emmi has specialized in visual identity design and has a genuine passion for it. She understands that a well-crafted identity can be as intriguing as meeting an interesting person for the first time. Her approach is centered on staying curious, taking a second look, and finding the unusual in the usual.
- 100% positive reviews (5)
- 430 students
- 16 lessons (2h 11m)
- 25 additional resources (7 files)
- Online and at your own pace
- Available on the app
- Audio: English
- English · Spanish · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
