Creating a Visual Identity Manual from Scratch
Chromatic pattern
A course by Gilian Gomes , Graphic Designer and Illustrator
About the video: Chromatic pattern
Overview
“A good color palette greatly reinforces the visual identity of any project. In this lesson, you will see how to create and apply a chromatic pattern.”
In this video lesson Gilian Gomes addresses the topic: Chromatic pattern, which is part of the Domestika online course: Creating a Visual Identity Manual from Scratch. Learn to organize and showcase your brand to the real world by developing a professional visual guide, from initial concept to final presentation.
Partial transcription of the video
“A well-chosen color palette significantly strengthens the visual identity of any project or brand. It shows how to apply it. Continuing with our MIVI discussion. let's now delve into the color palette. which is vital for branding. which plays a crucial role in branding. Before diving into our file. i want to present some examples illustrating how to effectively use colors in the manual. to show this use of colors in the manual. So. for example. This example discusses gradients. Some brands incorporate gradients in their logos or as supporting If so. specify if it's linear or fluid. supporti...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creating a Visual Identity Manual from Scratch
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Category
Design -
Software
Adobe Illustrator, Adobe InDesign -
Areas
Branding & Identity, Graphic Design, Logo Design, Stationery Design
Gilian Gomes
A course by Gilian Gomes
Gilian Gomes is a designer and illustrator, as well as a typography and art direction enthusiast. Born in Porto Alegre, Brazil, he holds a degree in design and a postgraduate degree in branding. He has more than 15 years' industry experience under his belt and now focuses on branding and packaging.
His creative process explores designs that express powerful and singular meanings. Through use of his illustration and typography skills, Gilian seeks unique and impressive results.
Throughout his career he's worked with large corporations, advertising agencies, and design studios like Sweety & Co. and Raison Pure. Some of his biggest clients include O Boticário, Sebrae, Grupo Zaffari, Enjoei, and Wordbank. He currently works as a freelance professional collaborating with clients all over the world.
- 99% positive reviews (134)
- 4,834 students
- 14 lessons (1h 18m)
- 20 additional resources (5 files)
- Online and at your own pace
- Available on the app
- Audio: Portuguese, English, Spanish (Latam), French, Italian, Turkish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
- Level: Beginner
- Unlimited access forever
Recommended software & tools for this course
Adobe Illustrator
Adobe InDesignCategory
Areas
