Creating a Visual Identity Manual from Scratch
Course final project
A course by Gilian Gomes , Graphic Designer and Illustrator
About the final project for: Creating a Visual Identity Manual from Scratch
Creating a Visual Identity Manual from Scratch
“Hi! Thank you so much for taking my course and getting here. I hope you can put into practice everything we've seen. Before saying goodbye, I'll leave here some tips for your final project: • Have your logo ready and approved to work on the visual identity manual. If not, I've made the "Fictional Files" feature available in the "Get Ready to Create Your Playbook" unit. • Make a brief outline of the table of contents, listing everything your manual should cover before going into the authoring software. • Tip: if you are going to do the constructive mesh, do it before anything else. It may require minor tweaks to your branding. • Remember that each brand is unique and has different needs. • When making the manual available to your customer, try to make file naming easy and straightforward. • The printed manual is not mandatory nowadays, but it is an important piece and should be considered. Cover
Partial transcription of the video
“Hi! Thank you very much for making it this far and for taking the course. I hope you can put into practice everything I've shared up to now. The level requires detailed work. demanding care and dedication. pay attention to the key exhibition points Consider the brand as a living entity. Like a brand. it must be practical. agile. and highly effective. Ensure you create an MIV using the logo you've crafted and share it on the course forum for interaction. This step is crucial for engaging with others and receiving valuable feedback on your work. Thank you and good work.”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creating a Visual Identity Manual from Scratch
-
Category
Design -
Software
Adobe Illustrator, Adobe InDesign -
Areas
Branding & Identity, Graphic Design, Logo Design, Stationery Design
Gilian Gomes
A course by Gilian Gomes
Gilian Gomes is a designer and illustrator, as well as a typography and art direction enthusiast. Born in Porto Alegre, Brazil, he holds a degree in design and a postgraduate degree in branding. He has more than 15 years' industry experience under his belt and now focuses on branding and packaging.
His creative process explores designs that express powerful and singular meanings. Through use of his illustration and typography skills, Gilian seeks unique and impressive results.
Throughout his career he's worked with large corporations, advertising agencies, and design studios like Sweety & Co. and Raison Pure. Some of his biggest clients include O Boticário, Sebrae, Grupo Zaffari, Enjoei, and Wordbank. He currently works as a freelance professional collaborating with clients all over the world.
- 99% positive reviews (134)
- 4,833 students
- 14 lessons (1h 18m)
- 20 additional resources (5 files)
- Online and at your own pace
- Available on the app
- Audio: Portuguese, English, Spanish (Latam), French, Italian, Turkish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
- Level: Beginner
- Unlimited access forever
Recommended software & tools for this course
Adobe Illustrator
Adobe InDesignCategory
Areas
