Creating a Visual Identity Manual from Scratch
Types of manuals
A course by Gilian Gomes , Graphic Designer and Illustrator
About the video: Types of manuals
Overview
“Here I will explain the difference between visual identity manual and brand manual so you know when to create one or the other.”
In this video lesson Gilian Gomes addresses the topic: Types of manuals, which is part of the Domestika online course: Creating a Visual Identity Manual from Scratch. Learn to organize and showcase your brand to the real world by developing a professional visual guide, from initial concept to final presentation.
Partial transcription of the video
“Each brand has its specific needs. Some individuals consider it essential to have a printed version for easier readability. Alternatively. suppose your client is an international company requiring hosting on a website for global The first rule I'll teach you in creating a MIV is there are no rules. But let's break it down. You've designed your logo and are ready to present it to the world. Any delivery? You need this logo to work for your client. correct? The depth of the MIV is significantly influenced by the agreement between you your client. It's crucial to ensure that the logo aligns wi...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creating a Visual Identity Manual from Scratch
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Category
Design -
Software
Adobe Illustrator, Adobe InDesign -
Areas
Branding & Identity, Graphic Design, Logo Design, Stationery Design
Gilian Gomes
A course by Gilian Gomes
Gilian Gomes is a designer and illustrator, as well as a typography and art direction enthusiast. Born in Porto Alegre, Brazil, he holds a degree in design and a postgraduate degree in branding. He has more than 15 years' industry experience under his belt and now focuses on branding and packaging.
His creative process explores designs that express powerful and singular meanings. Through use of his illustration and typography skills, Gilian seeks unique and impressive results.
Throughout his career he's worked with large corporations, advertising agencies, and design studios like Sweety & Co. and Raison Pure. Some of his biggest clients include O Boticário, Sebrae, Grupo Zaffari, Enjoei, and Wordbank. He currently works as a freelance professional collaborating with clients all over the world.
- 99% positive reviews (134)
- 4,834 students
- 14 lessons (1h 18m)
- 20 additional resources (5 files)
- Online and at your own pace
- Available on the app
- Audio: Portuguese, English, Spanish (Latam), French, Italian, Turkish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch · Turkish · Romanian · Indonesian
- Level: Beginner
- Unlimited access forever
Recommended software & tools for this course
Adobe Illustrator
Adobe InDesignCategory
Areas
