Creating a Visual Identity Manual from Scratch
Where and how to create your manual?
A course by Gilian Gomes , Graphic Designer and Illustrator
About the video: Where and how to create your manual?
Overview
“In this class, I'll talk about some important decisions that must be made when creating the manual and show you how to start putting together a table of contents.”
In this video lesson Gilian Gomes addresses the topic: Where and how to create your manual?, which is part of the Domestika online course: Creating a Visual Identity Manual from Scratch. Learn to organize and showcase your brand to the real world by developing a professional visual guide, from initial concept to final presentation.
Partial transcription of the video
“Where and how to create your manual? The decision of how and where to create the manual must be well thought out. Should I make a digital version in PDF, as we will do here in the course? Should I also do a print or online edition? This is the first decision to be made regarding the MIV. The digital option is practically mandatory, without a doubt. It can also have derivations, as a leaner and reduced version, but easier to be consulted. The important thing is to always think about practicality. We want information to be available to as many people as possible. and in the most practical way...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Creating a Visual Identity Manual from Scratch
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Category
Design -
Software
Adobe Illustrator, Adobe InDesign -
Areas
Branding & Identity, Graphic Design, Logo Design, Stationery Design
Gilian Gomes
A course by Gilian Gomes
Gilian Gomes is a designer and illustrator, as well as a typography and art direction enthusiast. Born in Porto Alegre, Brazil, he holds a degree in design and a postgraduate degree in branding. He has more than 15 years' industry experience under his belt and now focuses on branding and packaging.
His creative process explores designs that express powerful and singular meanings. Through use of his illustration and typography skills, Gilian seeks unique and impressive results.
Throughout his career he's worked with large corporations, advertising agencies, and design studios like Sweety & Co. and Raison Pure. Some of his biggest clients include O Boticário, Sebrae, Grupo Zaffari, Enjoei, and Wordbank. He currently works as a freelance professional collaborating with clients all over the world.
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- 4,611 students
- 14 lessons (1h 18m)
- 20 additional resources (5 files)
- Online and at your own pace
- Available on the app
- Audio: Portuguese
- Portuguese · Spanish · English · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Adobe Illustrator
Adobe InDesign
