Introduction to Digital Product Management
Objectives, roadmap and prioritization 1
A course by Irene Prieto y María Granadino , Product Managers
Joined March 2010
Joined March 2010
About the video: Objectives, roadmap and prioritization 1
Overview
“You will know what the well-known OKRs are in digital companies such as Google or Spotify. I will explain how to know and create your own roadmap to organize the objectives and work for the next six months. ”
In this video lesson Irene Prieto y María Granadino addresses the topic: Objectives, roadmap and prioritization 1, which is part of the Domestika online course: Introduction to Digital Product Management. Learn how to become a product manager, and specialize in managing digital products using agile methods and long-term strategies for success.
Partial transcription of the video
“After grasping the vision. mission. strategic direction. and all details gathered throughout the phase. we are moving forward by focusing on defining clear objectives. creating a detailed roadmap. and establishing priorities. As mentioned earlier in the preceding section. Following the vision and mission. we developed a business strategy. then a product strategy. Next. we it down into objectives and a roadmap. which we'll delve into in this lesson. Let's begin by examining which stands for Objectives and Key Results. OKRs. short for Objectives and Key Results. signify objectives and key res...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Digital Product Management
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Category
Marketing & Business -
Areas
Creative Consulting, Design Management, Digital Design, Management & Productivity
Irene Prieto y María Granadino
A course by Irene Prieto y María Granadino
Irene Prieto and María Granadino are product managers specializing in digital products, ranging from online stores to mobile apps.
Irene has more than seven years of experience as a product manager working with multidisciplinary teams and implementing agile methodologies in companies across several industries and countries, from start-ups to corporations, most notably, Idealista and Fintonic.
Marina has accumulated over 15 years' experience in digital product teams. She began in software engineering, and after many years as a front-end and back-end programmer, she decided to make the leap to product manager. She has worked with a variety of products and businesses, such as Iberdrola and Ikea.
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