Introduction to Digital Product Management
The role of the Product Manager
A course by Irene Prieto y María Granadino , Product Managers
Joined March 2010
Joined March 2010
About the video: The role of the Product Manager
Overview
“We will talk about the role of the Product Manager. We will tell you what a product team is like and what a stakeholder is. Then we will talk about the different types of Product Manager and their functions. ”
In this video lesson Irene Prieto y María Granadino addresses the topic: The role of the Product Manager, which is part of the Domestika online course: Introduction to Digital Product Management. Learn how to become a product manager, and specialize in managing digital products using agile methods and long-term strategies for success.
Partial transcription of the video
“In this lesson. i aim to elucidate the responsibilities of a Product Manager. including their position within an organization. key duties. and the various specialized roles that fall under the broader title of In all digital products. we typically have three core pillars: a user experience pillar. which defines how we engage with users to deliver maximum value; a technology layer. which evaluates the feasibility of and how we build and execute them. Considering not just the feasibility but also the methods for building and executing our plans. along the importance of the business aspect: re...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Introduction to Digital Product Management
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Category
Marketing & Business -
Areas
Creative Consulting, Design Management, Digital Design, Management & Productivity
Irene Prieto y María Granadino
A course by Irene Prieto y María Granadino
Irene Prieto and María Granadino are product managers specializing in digital products, ranging from online stores to mobile apps.
Irene has more than seven years of experience as a product manager working with multidisciplinary teams and implementing agile methodologies in companies across several industries and countries, from start-ups to corporations, most notably, Idealista and Fintonic.
Marina has accumulated over 15 years' experience in digital product teams. She began in software engineering, and after many years as a front-end and back-end programmer, she decided to make the leap to product manager. She has worked with a variety of products and businesses, such as Iberdrola and Ikea.
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