Typographic Branding: Create Memorable Logos from Scratch
Toolkit Assembly
A course by Carlos Mignot, Graphics and Typography Designer
About the video: Toolkit Assembly
Overview
“Now that we have the logo designed and the fonts chosen based on the brand positioning we are betting on, it's time to put everything together and give the final guidelines in the assembly of our toolkit.”
In this video lesson Carlos Mignot addresses the topic: Toolkit Assembly, which is part of the Domestika online course: Typographic Branding: Create Memorable Logos from Scratch. Learn to develop a soulful visual identity by combining branding and typography techniques.
Partial transcription of the video
“Now that we have the logo designed and the fonts chosen. which align with the brand positioning we aimed it's time to compile all elements and provide detailed instructions for creating our comprehensive toolkit. It's time to turn these three brand resources—the logo. the title font. and the support font—into a cohesive visual identity capable of meeting all the brand's communication needs. The first step I take is to ensure that each element is adaptable and consistent across various platforms and media. deleting everything that is not my identity. Here I press Command Shift H to return to...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Typographic Branding: Create Memorable Logos from Scratch
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Category
Calligraphy & Typography, Design -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Logo Design, Typography

Carlos Mignot
A course by Carlos Mignot
Carlos Mignot is a Brazilian graphic and typography designer who specializes in creating custom lettering for brands. He studied at the Miami Ad School Rio, where he learned alongside renowned industry professionals and fostered his passion for typography and lettering.
He currently works at Plau design studio as a branding and typography project coordinator helping different brands find their own personal typography style. He has released his own fonts and worked with brands like Granado, Canal Brasil, NotCo, Stone, and more.
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- Level: Beginner
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