Typographic Branding: Create Memorable Logos from Scratch
Presentation to the Customer
A course by Carlos Mignot , Graphics and Typography Designer
About the video: Presentation to the Customer
Overview
“In this class, you will see how I present my creation to the client in a way that makes them feel impacted and excited to start using their new brand identity.”
In this video lesson Carlos Mignot addresses the topic: Presentation to the Customer, which is part of the Domestika online course: Typographic Branding: Create Memorable Logos from Scratch. Learn to develop a soulful visual identity by combining branding and typography techniques.
Partial transcription of the video
“Presenting to the Client Now, the theme is presentations. I'll give you some valuable tips on how I present my creations to clients so that I cause a positive impact. At the end of this lesson, I'll simulate a presentation to put what I show you into practice. Let's go. I like to make my brand presentations starting with something impactful, and throughout the presentation, I explain each visual resource individually and justify why I chose it. What do I mean by impactful? Impact, in my opinion, is an appealing image that shows the brand in action with all its visual resources in a context ...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Typographic Branding: Create Memorable Logos from Scratch
-
Category
Calligraphy & Typography, Design -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Logo Design, Typography

Carlos Mignot
A course by Carlos Mignot
Carlos Mignot is a Brazilian graphic and typography designer who specializes in creating custom lettering for brands. He studied at the Miami Ad School Rio, where he learned alongside renowned industry professionals and fostered his passion for typography and lettering.
He currently works at Plau design studio as a branding and typography project coordinator helping different brands find their own personal typography style. He has released his own fonts and worked with brands like Granado, Canal Brasil, NotCo, Stone, and more.
- 100% positive reviews (350)
- 8,783 students
- 12 lessons (2h 7m)
- 15 additional resources (3 files)
- Online and at your own pace
- Available on the app
- Audio: Portuguese, English, Spanish, French, Italian
- Portuguese · Spanish · English · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever