Typographic Branding: Create Memorable Logos from Scratch
Presentation
A course by Carlos Mignot , Graphics and Typography Designer
About the video: Presentation
Overview
“In my career, I've helped companies like Stone, Canal Brasil and Granado in their search for their typographic voices. To learn more about my personal and professional trajectory, watch my presentation class. ”
In this video lesson Carlos Mignot addresses the topic: Presentation, which is part of the Domestika online course: Typographic Branding: Create Memorable Logos from Scratch. Learn to develop a soulful visual identity by combining branding and typography techniques.
Partial transcription of the video
“Introduction Hi, my name is Carlos Mignot, I'm a designer at Plau, a studio in Rio de Janeiro that focuses on typography applied to brands. My routine involves observation, manual sketches, and letter vectorizing in an ongoing process of transforming my visual references into a graphic repertoire. I'd say my best skill at the moment is being able to visually translate concepts and ideas through typography, which is essential to creating a brand. As an example, the customized typography made to convey the human side of the brand Stone. Or the great variation in styles in the font of Canal Br...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Typographic Branding: Create Memorable Logos from Scratch
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Category
Calligraphy & Typography, Design -
Software
Adobe Illustrator, Adobe Photoshop -
Areas
Branding & Identity, Logo Design, Typography

Carlos Mignot
A course by Carlos Mignot
Carlos Mignot is a Brazilian graphic and typography designer who specializes in creating custom lettering for brands. He studied at the Miami Ad School Rio, where he learned alongside renowned industry professionals and fostered his passion for typography and lettering.
He currently works at Plau design studio as a branding and typography project coordinator helping different brands find their own personal typography style. He has released his own fonts and worked with brands like Granado, Canal Brasil, NotCo, Stone, and more.
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- Level: Beginner
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