Marketing Funnel Strategy for Digital Media
Course final project
A course by Paloma Cordeiro , Digital Marketing Specialist
Joined April 2021
Joined April 2021
About the final project for: Marketing Funnel Strategy for Digital Media
Marketing Funnel Strategy for Digital Media
“We have reached the end of the course! Thank you for walking me here. I want to emphasize the importance of knowing your consumer and ad platforms to design the best strategy for your brand and your project. Don't forget the main points we saw during the classes, apply them to your brand's media strategy and constantly research your consumer's demand. Here are the points for you to complete your project: • Use the tools to research consumer demand for your brand, your category and your competitors. • Build a framework that will help targeting ads and creating content. • Select a media strategy: full funnel or megaphone. • Design the media strategy. • Implement and optimize the campaign. You can publish your final project by showing the following steps: Your brand or product
Partial transcription of the video
“Final project We have reached the end of the course. I want to emphasize the importance of knowing your consumer and the ad platforms to design the best strategy for your brand or project. Provided features and attachments for you to continue your learning and expand your knowledge. I want to thank you for participating in the course. and I hope to have contributed with your studies. As I said at the beginning, this was just the first step. on your journey in digital marketing. Don't forget to do the final project. connected to something in your universe, what you like. It can be a brand, a...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Marketing Funnel Strategy for Digital Media
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Category
Marketing & Business -
Areas
Advertising, Digital Marketing, Facebook Marketing, Growth Marketing, SEO, Social Media
Paloma Cordeiro
A course by Paloma Cordeiro
Paloma Cordeiro is a Brazilian digital marketing specialist with more than 21 years' experience. She is trained in marketing and has received various certificates for different platforms such as General Assembly, WOMMA, Facebook, and Google Skillshop, to name a few.
She has worked for agencies, websites, companies, and big names including Accor, Rock in Rio, Coca-Cola, L'Oréal, and Kaspersky. She set up her own educational program and has been teaching digital marketing classes for over a decade.
- 100% positive reviews (43)
- 1,759 students
- 10 lessons (57m)
- 20 additional resources (8 files)
- Online and at your own pace
- Available on the app
- Audio: Portuguese
- Portuguese · Spanish · English · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
