Cursive Lettering for Logos
Write with different tools
A course by Martina Flor , Lettering Artist
About the video: Write with different tools
Overview
“In this lesson I am going to present you with different calligraphic tools and their possibilities. Together we will analyze how each tool generates writings with certain characteristics and how we can use that to our advantage to generate individual and full personality letterings.”
In this video lesson Martina Flor addresses the topic: Write with different tools, which is part of the Domestika online course: Cursive Lettering for Logos. Discover the value of hand-drawn letters and flourishes.
Partial transcription of the video
“Now I would like to show you some calligraphic tools, that are writing tools. As we saw before, the tool that you use has a very important imprint in the aspect of your "lettering". So, I want to show you some of them. The world of the calligraphic tools is huge, but I want to show you some of them to tell you a little the impact that can have on your "lettering". In principle I have, here I have two markers quite common, with two different thicknesses. This is a "brush pen", that we're going to see now, which is basically a very finite brush. This is a flat tip pen. And this is a fine-tipp...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Cursive Lettering for Logos
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Category
Calligraphy & Typography -
Software
Adobe Illustrator -
Areas
Hand Lettering, Lettering, Logo Design
Martina Flor
A course by Martina Flor
Buenos Aires-born Martina Flor has been based in Berlin for several years, where she runs a custom lettering and typography studio working internationally for clients such as The Washington Post, Vanity Fair, Cosmopolitan, Harper Collins, Fontshop, Monotype, and Etsy, among others.
Martina is cofounder of the popular online battle "Lettering vs Calligraphy" and founder of "Letter Collections." When she's not drawing letters, she travels to present her work at conferences and universities. She is the author of the book The Golden Secrets of Lettering, originally published in German and later translated into English, Spanish, French, Portuguese, and Japanese.
She also teaches the Domestika lettering courses The Golden Secrets of Lettering and Lettering for Perfectionists, as well as Freelance: Keys and Tools to Find Success as Your Own Boss , in which she reveals the secrets to the self-employed essentials.
- 98% positive reviews (248)
- 4,228 students
- 9 lessons (1h 56m)
- 18 additional resources (8 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · Italian · French · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Adobe Illustrator
