Professional Animation for Brands on Social Media
Prepare the file
A course by Yimbo Escárrega , Animator and Motion Grapher
About the video: Prepare the file
Overview
“Now that we have a better idea of our post sequence, we can prepare our file for animation. We will learn how and why to create groups in Photoshop. We'll also see how After Effects interprets our files when we import them.”
In this video lesson Yimbo Escárrega addresses the topic: Prepare the file, which is part of the Domestika online course: Professional Animation for Brands on Social Media. Learn to create striking animations that convey the values of a brand and engage your audience.
Partial transcription of the video
“Prepare the file In this lesson we are dedicated to organizing the Photoshop file and the After Effects project and we will see the advantage of working with these two programs combined. Let's start. We are going to see the files that the client sent us: these posts. The can, the texts and a background. Well, nothing to write home about. Fortunately everything is ... not super organized, but it is clean, there is no riot of layers and masks. We pass all these files to one. Especially in projects that are small, have everything in a PCD and SPC, have it organized to pass it to After Effects....”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Professional Animation for Brands on Social Media
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Category
3D & Animation -
Software
Adobe After Effects, Adobe Illustrator, Adobe Photoshop -
Areas
2D Animation, Animation, Branding & Identity, Graphic Design, Social Media, Social Media Design
Yimbo Escárrega
A course by Yimbo Escárrega
Yimbo is a designer and motion grapher from Tijuana who has more than a decade of experience in animation. In 2007, he founded Black Dog studio where he worked with companies like Aeroméxico, Sprite, adidas, and Sony Vaio. He then switched roles to animation lead at Pictoline in 2015, adding motion to stories that were shared daily on social media. The experience he gained during his time there gave him the ability to create animation at the speed of light.
Yimbo currently works as a freelancer and regularly collaborates on different projects and with other designers like Eraboy and Charles Glaubitz.
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- 17 lessons (3h 52m)
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- Level: Beginner
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Adobe After Effects
Adobe Illustrator
Adobe Photoshop
