Professional Animation for Brands on Social Media
Plan the post
A course by Yimbo Escárrega , Animator and Motion Grapher
About the video: Plan the post
Overview
“Before animating, we will discuss the ideal format for our first post. We will define the elements to animate based on what the client sent us. We will also make a mini storyboard to define the sequence that the post animation will have.”
In this video lesson Yimbo Escárrega addresses the topic: Plan the post, which is part of the Domestika online course: Professional Animation for Brands on Social Media. Learn to create striking animations that convey the values of a brand and engage your audience.
Partial transcription of the video
“Plan the post Before starting a project it is super important to know what the restrictions are that of the platform where it is going to be published and put together a plan for our animation. That is what we will do in this lesson. Let's start. In this case, what the client asks us to start with is an Instagram post. I recommend that you find out what restrictions each format has. I'm going to give them to you right now, but they may vary because they know that suddenly Facebook or Instagram or in social networks random They change their formats or, I don't know, they want to try new thin...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Professional Animation for Brands on Social Media
-
Category
3D & Animation -
Software
Adobe After Effects, Adobe Illustrator, Adobe Photoshop -
Areas
2D Animation, Animation, Branding & Identity, Graphic Design, Social Media, Social Media Design
Yimbo Escárrega
A course by Yimbo Escárrega
Yimbo is a designer and motion grapher from Tijuana who has more than a decade of experience in animation. In 2007, he founded Black Dog studio where he worked with companies like Aeroméxico, Sprite, adidas, and Sony Vaio. He then switched roles to animation lead at Pictoline in 2015, adding motion to stories that were shared daily on social media. The experience he gained during his time there gave him the ability to create animation at the speed of light.
Yimbo currently works as a freelancer and regularly collaborates on different projects and with other designers like Eraboy and Charles Glaubitz.
- 99% positive reviews (109)
- 4,791 students
- 17 lessons (3h 52m)
- 34 additional resources (22 files)
- Online and at your own pace
- Available on the app
- Audio: Spanish
- Spanish · English · Portuguese · German · French · Italian · Polish · Dutch
- Level: Beginner
- Unlimited access forever
Adobe After Effects
Adobe Illustrator
Adobe Photoshop
