Intellectual Property: from the Idea to the Universe of Brands

The order of the factors ...

A course by Flor Kohan , Illustrator and art director

92% positive reviews (78)

1,025 students

Audio: Spanish

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About the video: The order of the factors ...

Overview

“Memory, intuition and intention”

In this video lesson Flor Kohan addresses the topic: The order of the factors ..., which is part of the Domestika online course: Intellectual Property: from the Idea to the Universe of Brands. Learn to develop a brand or product based on your ideas.

Partial transcription of the video

“Well in this lesson we will talk about the intention so far I talked about memory and intuition linked to the creative process Touch to think what are the elements we have at stake if it makes us Something is missing and if necessary include other people in the project I really like the phrase that you only get there faster but Accompanied you can go further I believe a lot in I invite you to know what are the Tools that will serve to incorporate our Project to the market I will illustrate with some images Earlier I talked about how projects are born And I showed you examples of well-known ...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Intellectual Property: from the Idea to the Universe of Brands

Level: Beginner
92% positive reviews (78)
1025 students
4 units
12 lessons (1h 54m)
1 download

Category
Marketing & Business
Software
Adobe Illustrator, Adobe Photoshop
Areas
Branding & Identity, Marketing, Naming

Flor Kohan

A course by Flor Kohan

Teacher Plus

Illustrator and art director

He studied graphic design at the University of Buenos Aires, where he worked as a teacher in the subject Expressive Media (animated film and cartoon). She also trained as an illustrator and participated in national and international exhibitions. It is part of the book Yearbook of Argentine Illustrators since 2008.

In 2004, she founded Colorium, a boutique branding and illustration agency where she works as a Creative Director. In 2014 launched Ioguis, an IP of its own content (for which it has been awarded in the contest this, Brand Licensing Europe 2017).