Intellectual Property: from the Idea to the Universe of Brands

Meditation and creativity

A course by Flor Kohan , Illustrator and art director

92% positive reviews (78)

1,025 students

Audio: Spanish

· ·

About the video: Meditation and creativity

Overview

“In this lesson I will explain how the practice of meditation transformed my creative process and started the intellectual property project that I will use as an example in the course. Flexible mind in flexible body. ”

In this video lesson Flor Kohan addresses the topic: Meditation and creativity, which is part of the Domestika online course: Intellectual Property: from the Idea to the Universe of Brands. Learn to develop a brand or product based on your ideas.

Partial transcription of the video

“In this lesson I will tell you about the topic of our course about the creative process in the creation of intellectual property and first of all I am going to talk about the creative process that goes through any development we do I will use as an example, the project of which is the brand project that we started to develop in some years ago to apply a little this process to get to what is an IP intellectual property then, in one of the books I mentioned in the previous lesson that I like very much, speaks in three terms of the creative process what is memory, intuition and intension then,...”

This transcript is automatically generated, so it may contain mistakes.

Course summary for: Intellectual Property: from the Idea to the Universe of Brands

Level: Beginner
92% positive reviews (78)
1025 students
4 units
12 lessons (1h 54m)
1 download

Category
Marketing & Business
Software
Adobe Illustrator, Adobe Photoshop
Areas
Branding & Identity, Marketing, Naming

Flor Kohan

A course by Flor Kohan

Teacher Plus

Illustrator and art director

He studied graphic design at the University of Buenos Aires, where he worked as a teacher in the subject Expressive Media (animated film and cartoon). She also trained as an illustrator and participated in national and international exhibitions. It is part of the book Yearbook of Argentine Illustrators since 2008.

In 2004, she founded Colorium, a boutique branding and illustration agency where she works as a Creative Director. In 2014 launched Ioguis, an IP of its own content (for which it has been awarded in the contest this, Brand Licensing Europe 2017).