Social Media Analytics for Beginners
Data extraction 2
A course by Beatrice Oppici , Marketing Digital Consultant
About the video: Data extraction 2
Overview
“We continue to see how to obtain the data of the results obtained in each of the channels with which we work.”
In this video lesson Beatrice Oppici addresses the topic: Data extraction 2, which is part of the Domestika online course: Social Media Analytics for Beginners. Learn how to interpret the metrics of your platforms and create strategies that drive your brand.
Partial transcription of the video
“Since the CSV download includes data from Twitter with a decimal point zero. click on this option at the top right corner of your screen. select everything. go to edit mode. use find and replace functionality. I’m Locate every instance of a point zero and remove it entirely. Once you've completed this. you'll notice all the data remains unchanged in value. preserving the original numbers just as they were before the Here. i have impressions. interactions. engagement rate. and a detailed breakdown of interactions by retweets. responses. and likes. or profile clicks or URL clicks. This data w...”
This transcript is automatically generated, so it may contain mistakes.
Course summary for: Social Media Analytics for Beginners
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Category
Marketing & Business -
Areas
Facebook Marketing, Growth Marketing, Instagram Marketing, Marketing, Social Media
Beatrice Oppici
A course by Beatrice Oppici
Beatrice Oppici, digital consultant specializing in social media, began her career in the world of art and events where she created unforgettable experiences for those who attended. Despite her love of art, she found her true calling in digital marketing, compelled by her passion for developing results-driven strategies where she mixes creativity and steady KPI analysis to continually optimize performance.
She currently coordinates the social media team at HABITANT delivering top recruitment, branding, and awareness results for clients across a range of industries, including telecommunications, energy, insurance, education, and consumer goods.
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